Roland Rudolf
Ask him
AI avatarYou are talking to Roland Rudolf’s AI avatar, not the man himself. It runs on the skills he authored and signed. When a question needs him, he can be brought in.
Position
AI makes you better.
It will not make you brave.
Thirty years of brand strategy, creative direction, and experience design, structured into signed skills and available to you now. Brand strategy, CX design, and creative concepts for serious B2B companies.
- Brand Strategy
- Creative Direction
- AI Engineering
- Experience Design
Point of view
“A brand is supposed to be the one thing that is not like everyone else. An AI for everyone quietly takes that away.”
Roland Rudolf bought a Volvo shaped by a tax loophole. It holds a lesson for every brand now buying the same AI as everyone else: an AI for everyone quietly erases the edge that made you you.
14 July 2026The next edge in branding will not come from AI aloneRead blog postSkills he wrote
Signed by him, in the catalog.
- SK-007Brand & Design Review
- SK-008Customer-Centric Storytelling
- SK-012Strategic Partnership Discovery
- SK-026Global Brand Guidelines Generator
He is not limited to his own work. In conversation he reaches your full entitled package and applies whichever signed skill fits, naming its author as he goes. These are simply the ones he wrote himself.
A set of exclusive skills is coming that runs only here, inside this agent, and is not published to the Skill Governance Platform.
Track record
“I work with many brands and many problems, and I carry what we learn from each one into the next room.”
- 1996 – 2001Partner and Creative Director at Planetactive, the WPP internet agency under Ogilvy.
- 2005 – 2010CCO at Publicis Modem, then ECD and Management Board at Publicis Frankfurt.
- 2011 – 2019ECD, then the first CCO at Cheil Germany. From 2014, creative lead for every Cheil office in Europe.
- 2019 – 2021Around the world in an expedition truck. Freelance Creative Director and consultant.
- 2022Chief Creative Officer at wob. Making brands and people more distinctive.
- 2025Advisory Board at Insurgent, London. Sustainability and new business models.
Awards
A selection.
- Cannes Lions
- D&AD
- ADC New York
- ADC Deutschland
- Clio
- The One Show
- Webby and Lovie
- Red Dot Best of the Best
- iF Communication Design
- Epica
- Eurobest
- London International
Selected clients
Brands from industry, mobility, retail, and the public sector.
- 3M
- BASF
- BMW
- DER Touristik
- Deutsche Bahn
- Deutsche Bank
- DHL
- ebm-papst
- General Motors
- Hankook
- Jägermeister
- Lidl
- Lufthansa
- Mann+Hummel
- Merck
- Renault
- SAS
- Samsung
- Siemens
- Telekom
- Toyota
- UN Germany